Tag Archives: Tom Wolfe

Novello Festival Press: A Library Sponsored Literary Publisher

In 1999, Amy Rogers and two fellow Charlotte, North Carolina writers felt their city needed a publishing house to capitalize on the region’s literary talent. Charlotte already had a reputation for its commitment to the literary arts – in 1989, the progressive Public Library of Charlotte and Mecklenburg County helped start the Novello Festival of…Continue Reading

Marketing Makeover

WOM’s The Word As Podcasts, Blogging, Buzz & Viral Go Mainstream Although the book publishing industry as a whole has yet to go viral in the way of blockbusters or burgers (Have you “crashed” the Wedding Crashers trailer or Had It Your Way with Burger King‘s Subservient Chicken?), many in the industry say they’re not…Continue Reading