Tag Archives: The Lisa Ekus Group

Freelance Publicists Contact Sheet 2012

Publishing Trends’ annually updated contact sheet of freelance book publicists includes 49 firms and individuals specializing in a wide range of genres and approaches. The majority of the publicists listed use both traditional and digital approaches, plus we’ve included eight digital-only publicists who specialize in various aspects of online and social marketing and publicity. Each firm…Continue Reading

Beyond Rachael Ray: Food Network Stars Aren’t the Only Way Publishers Can Cook Up Success

The debate’s still out on whether America’s officially in a recession, but with food prices rising faster today than they have any time in the past seventeen years, customers may be cutting back on restaurant meals and cooking at home instead. What cookbook will they pick up? Will they pick one up at all? About…Continue Reading