Tag Archives: The Idea Logical Company

Meetings of the Minds

The Rise and Fall and Rise of the Publishing Convention, Seminar, and Summit In the golden years of the publishing conference, 400 people clamoring for access to a panel, summit or seminar, wasn’t unheard of. Some frequenters admit to going to upwards of 10 conferences a year in the late 1990’s techno boom, while others…Continue Reading

Price and Prejudice

As Riggio Guns for Lower Prices, There’s No Sure Cure for Sticker Shock Pantyhose, Len Riggio once said, lecturing publishers on the finer price points for L’eggs, sell blissfully at $6.99. But books are not leggings. And if publishers think $6.99 is a good price for the upscale products in bookstores, they’re hosed. Moreover, he…Continue Reading