Tag Archives: Target

Publishing Trends Annual Contact Sheet 2013

For more than 15 years, Publishing Trends has published a range of annually updated contact sheets, focusing on everything from Freelance Publicity and Scouting, to more recent additions, like the App Developer Roundup. However, none of our contact sheets is as popular as our general US publishing industry contact sheet, which features publishers large and small, accounts, trade…Continue Reading

Trojans? Spartans? Who is triumphant in the war of the ereaders?

With the holiday sales war over and all new devices already out on the market, much of January consisted of tallying up the sales numbers and looking to new developments in the new year. There have already been some big announcements: Apple’s digital textbook publishing, a possible spinoff of the Nook from Barnes & Noble,…Continue Reading

Marmite, Maturalism, and Mangification: What Publishers Can Learn from the World of Trends Research

In a recent interview, Random House CEO Markus Dohle said he is “convinced that publishers have to become more reader oriented in a marketing and trend finding/setting way rather than in a direct to consumer selling way.” The tricky part: How can publishers be trendspotters? In this two-part series, we will try to address that…Continue Reading

August 2010 Roundup

PEOPLE Random House SVP and Editor-in-Chief Susan Kamil has been given the additional position of Publisher of the Random House and Dial Press imprints. Tom Perry, EVP, Deputy Publisher of the Random House Publishing Group, will join her at the Random House imprint and will also become Publisher of the Modern Library. Theresa Zoro has…Continue Reading

Now in Hardcover: The Series in 2010

Take a look at BookScan’s bestselling juvenile titles for the week ending April 25: an astounding 73% were titles from one of several series. But these are not your Baby-Sitters’ Club of yesteryear: “Harry Potter turned the whole paperback series notion on its head,” says Megan Tingley, SVP, Publisher, Little Brown Books for Young Readers….Continue Reading

Book View, July 2009

PEOPLE ROUNDUP Seven people have been laid off from Kaplan, including Director of National Accounts, Bill Huelster (who may be reached at bhuelster [at] gmail.com) and Yulia Borodyanskaya, International Sales and Subsidiary Rights (yborodyanskaya [at] yahoo.com). Kaplan is moving the selling responsibility to its distributor, Simon & Schuster, and Mary Dolan, Executive Director of Sales,…Continue Reading

Alive and Kicking Aussie Government Breathes Life into Book Biz

Back by popular demand, Australia’s second annual Books Alive promotion — a two-week, federally-funded, book-buying bonanza — kicked off last month as Australian Minister for the Arts and Sport Rod Kemp officially pronounced the campaign’s motto: “lose yourself in a book and find yourself in a bookstore.” During the two week period ending August 15,…Continue Reading

Browsing the Big Boxes

With trusty correspondents fanned out over the big-box landscape this October, word comes back that while bestsellers and brand names are alive and well, who controls those brands varies depending on the venue. At Sam’s Club, for instance, the publisher of record for Williams-Sonoma is Simon & Schuster (The Williams-Sonoma Collection), while at Costco, it’s…Continue Reading

New Day for a New Age at INATS

“Not your father’s New Age,” trade rag New Age Retailer’s current marketing tagline, was the message being touted at the 2003 International New Age Trade Show (INATS) West on June 28-30 at the Denver Merchandise Mart. What began as a metaphysical and jewelry show in 1996 has grown three times in size to its current…Continue Reading

Distribution Derby

Random Redux, Freese Helms PGW: Client Distribution Biz Jostles and Grows Don Fehr, nearly a year into his tenure as Director of Smithsonian Books, needed a distribution fix. The august publishing concern (formerly Smithsonian Institution Press) was gunning for trade sales growth — aiming to reverse its mix of 80% academic and 20% trade-bound titles…Continue Reading