Market Partners International

Tag Archives: survey

Holiday Books Survey Results Are In

For more results from this survey, check out Book-Giving Etiquette Guide and I Love You, Keith Richards. “My siblings assume that every book I get is free, so they expect books AND a ‘real present.’” “Any time I give a book, I fear it will be assumed that I did not pay for it, so…Continue Reading

Take a New Book Publishing Survey

If you’re a book publishing professional, you can take the Gilbane Group’s new survey: http://gilbane.com/blog/2010/04/now_live_the_gilbane_groups_web-based_blueprint_survey_for_book_publishing_professionals.html The survey “seeks to gain detailed information about what is really happening among the full spectrum of book publishers related to ebook and digital publishing efforts, and will identify the “pain points” and barriers encountered by book publishers when it…Continue Reading

Publishers and Twitter

The feature article in our March issue will be about how book publishers can use Twitter–which, as Chris Brogan says, is an increasingly important business tool. We would love to include input from blog readers in the article. Let us know your thoughts in the comments, via e-mail, or, of course, on Twitter. Do you…Continue Reading

Here Come the E-Readers

They’re not yet ubiquitous on the subway. And the “paperless office” is still a dream at this point. Our second annual industry survey of industry professionals found that 70% of respondents had never read an e-book. It’s unlikely that entry-level employees will receive shiny new Sony Readers with their company handbooks any time soon. Still,…Continue Reading

Survey Results: When Is Happy Hour?

It’s Friday, and it’s been a hard week. If you’re going to happy hour with a publishing crowd after work today, expect lots of people to order red wine–the drink of choice for 35.8% of respondents. 16.7% prefer white. One respondent just loves “good delicious wine.” 5.3% go for vodka tonics, and 3.5% like Bud…Continue Reading

Survey Results: How Did You Get Your Job?

Want to get into publishing? A lot of people say it’s all about who you know–and the results of our survey support that belief. 35.5% of respondents heard about their current job via word of mouth. 9.6% found their position on the job board of a Web site like Publishers Marketplace, and 6% were recruited….Continue Reading

Second Annual Publishing Industry Survey

It’s polling season, and PT’s not exempt! This year, 385 people who work in publishing took our survey; 86.5% completed it. The largest group of respondents were literary agents (26.8%), while the majority of respondents at publishing houses work in editorial (40.6%), followed by rights (6.3%) and sales (5.7%). 10% are 22–27, 25% are 28–35,…Continue Reading