Market Partners International

Tag Archives: Sparknotes

Book View, December 2003

PEOPLE November brought some big moves in the industry, with Bill Barry going to DK as President, after a hiatus of two years (he had been at Hungry Minds when it was sold to Wiley) and Jim Jordan, Director of the Johns Hopkins University Press moving to Columbia University Press as President and Director (as…Continue Reading

Browsing the Big Boxes

With trusty correspondents fanned out over the big-box landscape this October, word comes back that while bestsellers and brand names are alive and well, who controls those brands varies depending on the venue. At Sam’s Club, for instance, the publisher of record for Williams-Sonoma is Simon & Schuster (The Williams-Sonoma Collection), while at Costco, it’s…Continue Reading

Book View, November 2003

PEOPLE CDS’ Stanley Cohen has taken a leave of absence and Steve Black has stepped in as Acting Sales Director. David Wilk, VP of Client Services and Business Development, has taken over some responsibilities and a new Client Services Manager, Kerry Liebling, has been hired. Erin McHugh has been named Director of Creative Services, Trade…Continue Reading

El-Hi Any Which Way

As the world of higher education continues to grapple with distance learning and its effect upon educational publishers (see article), textbook publishers, while sizing up the online onslaught, are protecting their flanks with a variety of forays into the consumer market at the elementary and high-school levels: • Dan Farley, President of Harcourt Trade, is…Continue Reading

Book View, September 2003

PEOPLE As summer winds down, it’s been unusually quiet in publishers’ halls, but look to an interesting Fall, with new positions being created, even as more rounds of layoffs are rumored. Meanwhile: Holt’s Maggie Richards has hired Richard Rhorer as Marketing Director. He was previously Director of Marketing for the Rayo imprint at HarperCollins. ….Continue Reading

Sparkles for SparkNotes

You gotta hand it to SparkNotes, the nervy and boldly proliferating line of literature study guides created by four Harvard seniors and acquired by Barnes & Noble in March 2001. Variously described by the media as “cheeky new book notes,” “kind of a CliffsNotes wanna-be,” and “the last word in literary laziness,” SparkNotes have managed…Continue Reading

Book View, February 2003

PEOPLE Lots happening in the sales and distribution world: The big — though not unexpected — news is that, following Kristina Peterson’s departure from Simon & Schuster, Rick Richter has been named President of the S&S Children’s Publishing Division, a position he held prior to Peterson’s arrival. He is currently President of the S&S Sales…Continue Reading

Book View, June 2002

PEOPLE Harcourt reports that Laurie Brown has been hired as SVP, Director of Trade Sales and Marketing for Adult and Juvenile Publishing. She formerly held that position at FSG. Lori Benton rejoins Harcourt as VP Publisher of Children’s Books, replacing Louise Pelan, who has taken early retirement. She comes from Holt, where she was Associate…Continue Reading

Book View, April 2002

PEOPLE Laurie Brown is leaving FSG, where she was SVP, Director Sales & Marketing. Her duties will be assumed by Jeff Seroy and Linda Rosenberg. . . Gary Gentel has been named VP Sales, Trade Division at Scholastic. He was most recently with Dorling Kindersley. . . John Schline has been made SVP, Corporate Director…Continue Reading

The Proprietary Pinch

Just How Big Is The ‘Off-The-Books’ Book Business? Sashay into any Barnes & Noble superstore, and there they are. Past the Barnes & Noble Café–branded 3-piece tea sets (“Great Curves. Excellent Style.”), past the Barnes & Noble–branded laser stationery, the velvet CD wallets, and the handy personal cash boxes, are, of course, the Barnes &…Continue Reading