Tag Archives: South Beach Diet

Bed, Bath, Books and Beyond

Specialty Distributors Dominate Markets Publishers Can’t Touch Last month’s profile of distributors into the traditional book market only revealed the tip of the sales iceberg, as publishers expand their special sales departments in hopes of reaching a broader (read non-bookstore) array of consumers. Enter the specialty distributor. In a retail landscape where books are accessories…Continue Reading

The Franchise Fix

Lucrative, Licensed Book Lines Are Looking Better All the Time As book publishers search in an ever-widening gyre for “consumer equity,” “points of differentiation,” and authors pre-packaged with their own “platforms,” it may be no shock that the concept of franchise publishing — partnering to publish licensed, branded, or co-branded titles, or even signing up…Continue Reading