PEOPLE As widely reported over the last month, while BN.com staffs up, layoffs continue at both Barnes & Noble and Borders. About 40 people were let go from Barnes & Noble recently, including Bob Wietrak, Lee Stern, Marcella Smith, Mo Stewart, and buyers Dan Mayer, Dave Hathaway, and Kim Corradini. At Borders, just after New…Continue Reading
Differentiation and budgeting are key to successfully entering the booming mobile app marketplace, said panelists last month at the Publishing Business Conference’s “Making the Most out of Your Mobile Opportunity.”
PEOPLE Two Random House appointments: Beryl Needham, previously Dir. of Marketing for Little, Brown, has been named VP Dir. of National Accts. Children’s Books. And Adene Corns has been named VP Dir. of clubs and AMS. She was previously at S&S. Corns comes to Random with her full team . . . After 21 years…Continue Reading
