News and opinion on the changing world of book publishing
August 2011
In recent years, it has become essential for publicists to offer some digital services, but the wealth of digital opportunities for promoting new books and authors has expanded, so in this year’s Freelance Publicity Roundup, we highlight some publicists who work solely within the digital realm. Jim Hanas, Director of Social Media at Sonnet Media, [...]
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Laura Hazard Owen | March 2009
“Twitter is really the stupidest thing in the world,” Chris Brogan, blogger and social media expert, said in his Blogging and Social Media panel at the O’Reilly Tools of Change for Publishers conference in February. But he didn’t mean it. At first blush, Twitter does seem like a dumb idea. It describes itself as “a [...]
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