Tag Archives: Nielsen

Top 5 Publishing Articles/Blog Posts of the Week 12/15-12/19

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Should Barnes & Noble start focusing on how to beat Starbucks instead of trying to win the tablet market?…Continue Reading

The Top 5 Publishing Articles/Blog Posts of the Week 10/6-10/10

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Nielsen data from the first half of 2014 shows that physical book purchases far outweigh ebook purchases. On that…Continue Reading

Top 5 Publishing Articles/Blog Posts of the Week, 11/11–11/15

Every week, our sister site, Publishing Trendsetter, recommends 5 publishing news stories that young book professionals should read to feel more connected to what’s going on in the industry. To continue that tradition here on Publishing Trends, we will be recommending 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope…Continue Reading

As the World Turns: Discussing Global Change at Publishers Launch Frankfurt 2013

Publishers Launch Frankfurt had a banner lineup, including HarperCollins‘ Charlie Redmayne, Osprey‘s  Rebecca Smart, Amazon‘s Russ Grandinetti, Wattpad‘s Alan Lau, and Goodreads‘ Otis Chandler, among others. The theme of the day was how different companies and countries are managing global change. In the morning, Russ Grandinetti from Amazon shared data about its worldwide ebook and…Continue Reading

Taking the Tactical Approach: Tools of Change and Publishers Weekly’s Executive Roundtable

Tools of Change co-hosted a TOC Executive Roundtable with Publishers Weekly on Monday that was attended by about seventy industry insiders.  Moderated by John Kilkullen, formerly of Nielsen and IDG, it began with Magellan Media Founder, Brian O’Leary, offering a thoughtful argument for the industry to tackle the large issues confronting publishers in a large…Continue Reading

Pivotcon Profiles the Power of the Social Consumer

(Version 3.0 of The Conversation Prism infographic first created by Brian Solis and JESS3 in 2008 to map the social media universe by “features and capabilities.”) When Pivotcon kicked off in October, 2010, Douglas Rushkoff christened it the“TED of Marketing.” Programmed and hosted this year by new media guru Brian Solis, Pivotcon brought together  635…Continue Reading

Geeking out at SMX East on SEO, PPC, PLAs and retargeting

Are there search geeks? Spend a day at this year’s Search Marketing Expo (better known as SMX East) and you’ll have no doubt. And any publisher curious about what it takes to connect directly to book buyers would find a motherlode of information here. For the fourth year Internet marketers swarmed the 55 sessions at…Continue Reading

Finding the Edge of Engage: ad:tech New York 2009

Publishing Trends thanks marketing consultant Rich Kelley for this piece. What’s the new frontier for targeted online ads? Could the long tail go bankrupt? What does social media offer that social networks don’t? Publishers, advertisers, and service providers flocked to ad:tech at the Javits Center in early November for three days of 60 panels and…Continue Reading

Trendspotting 2009: Liz Thomson and Nicholas Clee’s Predictions

Liz Thomson and Nicholas Clee Founders, Bookbrunch.co.uk Many trends become apparent in the US book market before finding their way to the UK, and, unfortunately, recession is one of them. At the Frankfurt Book Fair this October, publishers in the UK aisles were reasonably sanguine (about prospects for the coming season, at least), while their…Continue Reading

Book View, September 2008

PEOPLE As was anticipated, Marie Toulantis has resigned from her position as CEO of BarnesandNoble.com. She had been with the company since 2002 and will continue to serve as a consultant. Tom Burke, VP E-Commerce, and Kevin Frain, CFO, have temporarily assumed her duties. They report to Barnes & Noble CEO Steve Riggio. Marjorie Braman,…Continue Reading