Market Partners International

Tag Archives: National Geographic

Book View, October 2001

PEOPLE Phyllis Grann’s imminent departure from Penguin Putnam took almost everyone aback, and unnerved more than a few long-time Putnam folks. In other PP news, Sean Moore has left DK US, where he was VP Publisher of the Adult division. He may be reached at 914 591-3220. David Ford came to New York over the…Continue Reading

As Their Business Goes South, Direct Marketers Turn to Trade Books

ORIGINALLY PUBLISHED AT INSIDE.COM (4/26/01) Battered by the rise of Internet retailing, skewered by deep-discount bookselling chains and wounded by waves of sweepstakes scandals, the mail-order book publishing business has been hit hard, as customers have become increasingly cynical about their responsibility to pay up, return promptly and — above all — remain loyal to…Continue Reading