Book publishers looking to brush up on their Internet marketing tactics could have done worse than sit through sixteen hours of pep talks and panels at the Jupiter/ClickZ Online Advertising Forum on July 30-31 in New York City. Sure, there were blindingly obvious insights — 72% of Internet users say pop-up ads make their skin…Continue Reading
As if your fall calendar wasn’t already jam-packed, along comes a batch of Internet-related conferences and panels. Herewith we report on one recent event, and preview several still to come. First, a cross section of Internet, media, and (broadly defined) educators gathered at Columbia University to address the issues facing the intersection of these markets,…Continue Reading
