Market Partners International

Tag Archives: Kindle

Bestselling E-Books, 2/1/2011

Methodology: We calculated each title’s points score based on its position on the respective e-book retailer’s top sellers list, that retailer’s market share, and the average sales ratio between each title in the print book hardcover fiction lists for the past 20 weeks (based on Nielsen BookScan data). Market share was tricky to calculate, especially…Continue Reading

Holiday Books Survey Results Are In

For more results from this survey, check out Book-Giving Etiquette Guide and I Love You, Keith Richards. “My siblings assume that every book I get is free, so they expect books AND a ‘real present.’” “Any time I give a book, I fear it will be assumed that I did not pay for it, so…Continue Reading

Conferentially Speaking

The 3 million iPads sold as of June were a major topic of discussion at two conferences this month: The Big Money’s Untethered 2010: Profitable Media in the Tablet Era, and the Digital Publishing and Advertising Conference. Untethered was aimed more directly at book publishers, and its “Future of Book Publishing” panel included publishing head…Continue Reading

Lessons From The Mobile Plunge

Differentiation and budgeting are key to successfully entering the booming mobile app marketplace, said panelists last month at the Publishing Business Conference’s “Making the Most out of Your Mobile Opportunity.”

Lessons from O’Reilly Tools of Change for Publishing 2010

“If you don’t eat your own children, someone else will”: That’s how Michael Mace, Principal of the Silicon Valley–based Rubicon Consulting, began his presentation, “Check Out My Scars: Seven Lessons from the Failure of E-Books in 2000, and What They Mean to the Future of Electronic Publishing,” at the 2010 O’Reilly Tools of Change for…Continue Reading

Trendspotting 2010: Peter Hildick-Smith

Peter Hildick-Smith is Founder and President of the Codex Group. 2009 will be remembered as the beginning of the digital tipping point for book publishing, the year our industry took its turn as the last of the major media to enter the digital transition, following in the highly challenged footsteps of the music, newspaper, magazine,…Continue Reading

Trendspotting 2010: Anthony Forbes-Watson

Anthony Forbes-Watson is the Managing Director of Pan Macmillan (UK). Grimly bookended by the collapses of Woolworths and Borders, 2009 was suffused with the smell of crisis and peppered with job loss announcements, but ended up being merely bad rather than catastrophic, with sales forecast to be only a little down on the year before….Continue Reading

App Attack: Mobile Reading

Though we’ve recently noticed a few more Kindles on the subway, mobile phones are infinitely more common. As more consumers choose to read e-books on their smartphones rather than purchase standalone e-reading devices, publishers are working to create apps and other iPhone-ready content. Flurry, a company that provides analytics to mobile phone application developers, found…Continue Reading

Distribution 2009

Though nobody’s immune to the bad economy, distributors haven’t taken as much of a hit as other groups in publishing this year. “It’s easier in this economy to be working with a large distribution group,” says Eugenia Pakalik, Director of Sales and Marketing Distribution Services at Norton. The ideal IPM client, says Jane Graf, Director…Continue Reading

Trendspotting 2009: David Rothman’s Predictions

David Rothman Founder, Teleread.org Sure, Oprah loves the Kindle, Amazon’s gizmo for reading electronic books, even if it looks a bit like a Soviet-made adding machine. And a second model probably will be on the way—in fact, perhaps two. We just might see an econo-Kindle and a large-screened version for students. Forbes is so excited…Continue Reading