Tag Archives: Falcon

People Round-Up, Early March 2017

PEOPLE Lucille Rettino has been named VP, Marketing and Publicity, at Tom Doherty Associates, the Macmillan division including Tor, Forge, Tor Teen, and Starscape. She was previously VP, Director of Marketing, at Simon & Schuster Children’s. At Dutton, John Parsley has been named VP, Editor-in-Chief, a role that was vacated when Ben Sevier departed to become Publisher at Grand Central. As Parsley…Continue Reading

Micro Marketing

Targeted Sales to Enthusiasts Turn the Off-Beat Into Big Bucks Looking for the bestselling art books in America? Sniffing around the Ansel Adams shelves, perhaps? Nope, not there. Taking a peek at Taschen’s Fetish Girls? Nice try. According to numbers from Nielsen BookScan, you’d better swing by the cartoon section. Because the top art titles…Continue Reading