Tag Archives: Facebook

Amazon and the Terrible, Horrible, No Good, Very Bad Year Abroad

A recent article in The Telegraph calls 2015 “the year Amazon delivered on its founder’s vision.” The reporter James Titcomb explains that in 2015 Amazon grew to double its share price, finally became profitable, and is now “almost untouchable as an online retailer” due to its streamlined delivery  service. While it’s been a good year…Continue Reading

Vertical Horizons: Online Courses

In 2013, Magnolia Media Network (formerly Future of Ink) listed online courses among its top ten digital publishing trends. That same year, the Independent Book Publishers Association mentioned Massive Open Online Courses (MOOCs) in its Independent magazine as a rapidly growing industry. The article went on to suggest that publishers embracing online education were likely to see…Continue Reading

Top 5 Publishing Articles/Blog Posts of the Week 6/15-6/19

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. How can traditional publishing stay ahead of digital advances? Why do female celebrity memoirs make so much money? A new…Continue Reading

Top 5 Publishing Articles/Blog Posts of the Week 3/16-3/20

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Are virtual reality bookstores the next step for retailers who are competing in an on-demand world? Will Chinese translations find success…Continue Reading

Top 5 Publishing Articles/Blog Posts of the Week 1/26 – 1/30

Every week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know. Ebook piracy is expected to rise to 700 million instances per year by 2018. Is tumblr’s Reblog Book Club…Continue Reading

The Seoul International Book Fair’s Quest for a Global Audience

Like many small book fairs around the world (see our recent articles on the Buenos Aires and Jerusalem Book Fairs for a few examples), the Seoul International Book Fair (SIBF), a once domestic and consumer-directed event, is looking to professionalize and internationalize its image. In the past 5 years, major funding and programming from the…Continue Reading

The Chattering Classes Transformed to Tweeting Tribes

With this post, PublishingTrends.com continues its regular column in which it reviews, explicates and excerpts books that we think will resonate with people in the business of publishing and media.  **** The Tao of Twitter by Mark Schaefer  (McGraw-Hill) is coming out on August 3rd, and in the year since the first edition was published, much has changed.  More people and businesses…Continue Reading

Trendspotting 2012: Rick Joyce

Rick Joyce Chief Marketing Officer, Perseus Books Group Congratulations, U.S. trade publishers – you have successfully surfed the Conversion Wave. Your frontlist and active backlist are now digital, and the remaining challenges (fixed format, complex conversions, deep backlist, out of print and reverted titles, etc.) are in sight of solution. Can publishers now relax? Nope—the…Continue Reading

Ad:tech New York: SoLoMo and much mo’

With 50 talks over three days and close to 300 exhibitors, ad:tech New York is one of the world’s largest Interactive Marketing conferences. On the first day social media strategist Lynne d. Johnson invoked one of its main themes with a slide with one stark acronym: “SoLoMo”— a mashup of social, local, and mobile. They’re…Continue Reading