Market Partners International

Tag Archives: e-readers

Lessons from O’Reilly Tools of Change for Publishing 2010

“If you don’t eat your own children, someone else will”: That’s how Michael Mace, Principal of the Silicon Valley–based Rubicon Consulting, began his presentation, “Check Out My Scars: Seven Lessons from the Failure of E-Books in 2000, and What They Mean to the Future of Electronic Publishing,” at the 2010 O’Reilly Tools of Change for…Continue Reading

Here Come the E-Readers

They’re not yet ubiquitous on the subway. And the “paperless office” is still a dream at this point. Our second annual industry survey of industry professionals found that 70% of respondents had never read an e-book. It’s unlikely that entry-level employees will receive shiny new Sony Readers with their company handbooks any time soon. Still,…Continue Reading

“I Own a Google Phone”: A True Story

By Ariel Aberg-Riger I love Google. Like, a lot. I use Google Reader. And Gmail. And Google Docs. And Google Calendar. And Google Analytics. I happily let Google see everything I do. I eagerly await the day Google search can be fused to my brain. So, when I first heard the rumors about Google’s mobile…Continue Reading