News and opinion on the changing world of book publishing
June 2009
PT thanks Judith Weber of Sobel Weber Associates for her reporting. Late in the week at the Symposium for Professional Food Writers, Chronicle editor Bill LeBlond introduced an efficient “information delivery device.” As he demonstrated, it enabled the user to open to a recipe, a block of text, or a beautiful four-color photograph. The device [...]
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PT thanks New York-based marketing consultant Rich Kelley for this report. “Content is no longer something you hand down from on high on a sacred tablet,” advised John Byrne, editor-in-chief of BusinessWeek. Today it’s more like “a campfire that you use to gather people. What becomes important is what then happens among the people.” The [...]
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