Market Partners International

Tag Archives: David Pogue

Night vs. Day: Which ereader is outshining the competition? Which one is left in the dark?

Though updates about the DOJ lawsuit are dominating the publishing industry newsfeed, the war of the ereaders rages on with new developments and speculation about what Amazon, Apple, B&N, and other companies might have up their sleeves. It’s a bit of an arms race at the moment with rumors swirling of new features that future…Continue Reading

App Attack: Mobile Reading

Though we’ve recently noticed a few more Kindles on the subway, mobile phones are infinitely more common. As more consumers choose to read e-books on their smartphones rather than purchase standalone e-reading devices, publishers are working to create apps and other iPhone-ready content. Flurry, a company that provides analytics to mobile phone application developers, found…Continue Reading