Book View, November 2008

November 2008

PEOPLE Doubleday has eliminated 16 positions across all of the group’s imprints, in the editorial, marketing, publicity, art, and ad promo departments. Those leaving include editor Jennifer Josephy; Janet Silver, Nan Talese, Editor at Large; and from Spiegel & Grau, senior editor Tina Pohlman, Director of Publicity Gretchen Koss, Director of Marketing Megan Walker, and [...]

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PEOPLE Little, Brown editor Reagan Arthur has received her own imprint, Reagan Arthur Books. Arthur’s title will be VP, Editorial Director, and she will continue to report to Geoff Shandler. The imprint’s first books will be published in Fall 2009. Nancy Hancock has joined HarperOne as Executive Editor, reporting directly to Mickey Maudlin. Hancock was [...]

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Target Marketers

March 2004

It may be a surprise to dyed-in-the-wool book publicists, but increasingly in recent years, many of their free-wheeling, generalist peers have been staking out a specific patch of industry turf. Driven by big publishers’ dwindling budgets for outside PR muscle, more and more publicity shops are honing their skills in certain areas—everything from cookbooks to [...]

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