Market Partners International

Tag Archives: Chronicle Books

Pixie Dust at Stationery Show

The message from last week’s gargantuan National Stationery Show — all 270,000 square feet of it, sprawled over New York’s Javits Center from May 19-22 — was a gold-embossed, watermarked greeting card carrying that shopworn mantra: content is king. Well, this time around content was king, as an estimated 15,000 buyers seemed to breeze right…Continue Reading

Cader’s Media Meal

What began as a humble “public service” snack is swiftly plumping up to a full-meal deal for Michael Cader, the book packager and compulsive web-surfer behind Publishers Lunch, a free daily email news digest for the book biz. Launched last April and based at www.publisherslunch.com, the service has already been promoted as the publishing industry’s…Continue Reading