For almost four years, Publishing Trends’ most popular article has been a piece called “How to Get a Job in Publishing,” by Marian Schembari, a recent college grad who used her social media skills to land a job in book publicity. But getting a job in publishing is just a beginning—how and when does someone…Continue Reading
ORIGINALLY PUBLISHED AT INSIDE.COM (4/26/01) Battered by the rise of Internet retailing, skewered by deep-discount bookselling chains and wounded by waves of sweepstakes scandals, the mail-order book publishing business has been hit hard, as customers have become increasingly cynical about their responsibility to pay up, return promptly and — above all — remain loyal to…Continue Reading
