Jacket Copy Sells Books, So Make It Good.

Laura Hazard Owen | May 2009

Would you rather read a “splendid, funny, lyrical book about family, truth, memory, and the resilience of love” or a “powerful novel” about “the strength of love and loss, the searing ramifications of war, and the mysterious, almost magical bonds that unite and sustain us”? A “poignant celebration of the potency of familial love” or [...]

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Question: Book Industry TRENDS 2008, just published by the Book Industry Study Group, reveals that total book sales in 2007 (excluding standardized tests) were $37.26 billion. How was this figure derived?
Expert: Michael Healy, Executive Director of the BISG
Answer: “BISG has been publishing Book Industry TRENDS for more than thirty years. Over that time, the [...]

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