News and opinion on the changing world of book publishing
Laura Hazard Owen | October 2010
In a recent interview, Random House CEO Markus Dohle said he is “convinced that publishers have to become more reader oriented in a marketing and trend finding/setting way rather than in a direct to consumer selling way.” The tricky part: How can publishers be trendspotters? In this two-part series, we will try to address that [...]
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On the final day of TOC, Tim O’Reilly gave his keynote, following on the heels of the inventive Nick Bilton from the NYT’s R&D labs. (Bilton created the interactive website for David Carr’s book.) Much of what he discussed was focused on the topic that was subsequently addressed at the next session, where a group [...]
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April 2007
South by Southwest Interactive. Austin, Texas. For over ten years now the creators and users of technology’s cutting edge have gathered in the town of great Tex-Mex and live music to, well, interact, after a fashion. This is truly the realm of the ADD generation. Everywhere you looked at the convention center, at the panels, [...]
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