Tag Archives: Bertelsmann Content Network

Bertelsmann’s Direct Group Hits a Few Big Bumps on the Road to Worldwide Synergy

ORIGINALLY PUBLISHED AT INSIDE.COM (4/23/01) You can’t blame Thomas Middelhoff for trying. The chief executive of German media behemoth Bertelsmann — doted on in the business pages as a Visor-toting visionary dragging an ossified corporate empire out of the Westphalian mist — has upped the ante for global synergizing in one of his company’s most…Continue Reading