News and opinion on the changing world of book publishing
Laura Hazard Owen | December 2008
To be on the Web or not to be on the Web—sorry, technophobic authors, that’s no longer the question. Rather, what should be on your website and how can you draw traffic to it? There’s no universal key to success. But with help from a recent groundbreaking report and four web designers who specialize in [...]
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According to HarperCollins CEO Jane Friedman, there was a “confluence of events” that caused Harper to launch its Speakers Bureau, the first in what has become (with Penguin‘s recent entrance), a must-have accessory for major publishers. “Ever since the Bantam Speakers Bureau 30 years ago, I’ve thought ‘Wouldn’t it be a wonderful adjunct to our [...]
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