Direct Marketing Days NYC 2000 The “e-” prefix firmly attached itself to this year’s Direct Marketing Days in New York, where direct response pros from dozens of industries gather for an ever-lengthening shindig at the Hilton each May. Indeed, d-marketing gave way to e-marketing as fifty percent of the sessions were devoted to aspects of…Continue Reading
When it comes to selling baseball books, you won’t find any curve balls at the Baseball Online Library, a vast repository of searchable baseball lore that recently began featuring excerpts from new and backlisted titles, with links directly to that major-league slugger, Amazon.com. As the first sales from the site were batted home last month,…Continue Reading
