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Tag Archives: AdWords

Search Engine Strategies Conference 2009

April 1, 2009

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PT thanks New York–based marketing consultant Rich Kelley for his reporting. Social media and search had quite a mashup at this year’s Search Engine Strategies Conference. For three days, 5500 attendees alternated between panels on social media optimization strategies, talks on Google’s new AdWords interface, tuning websites for search, and much more. For its opening…Continue Reading

Posted in Uncategorized • Tagged 10e20, Adjix, AdWords, Alex Torres, Alltop, Amazon, American Express, Amit Kumar, Ask.com, blended results, blended search, Chris Winfield, Christina Kerlev, ckEpiphany, click-throughs, Comcast, conversions, CoTweet, Dapper, Dealigg, dealspl.us, display ads, Embarq, Enquiro Research, Ethan Griffin, Facebook, Farecast, Feed the Bull, Future Now, Google, Google Website Optimizer, Groove Commerce, Guy Kawasaki, iliketotallyloveit, Jeffery Eisenberg, Jennifer Laycock, JetBlue, Jonathan Melendez, Keith Hogan, Kevin Cobb, Killer Startups, LinkedIn, Live.com, marketing, Motley Fool CAPS, MySpace, navigation, PFbuzz, RAMP, search, Search Engine Strategies Conference, search rankings, search results, SearchMonkey, shorten URLs, SiteLogic, SiteTuners, social media, social media optimization, Sphinn, ThisNext, Tim Ash, Tim Kendall, Tip'd, Twitter, TwitterHawk, Value Investing News, Yahoo Answers, Yahoo!, Yelp, YouTube

ad:tech New York 2008: Curating for Relevance, Parsing What’s Social

December 1, 2008

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PT thanks New York-based marketing consultant Rich Kelley for this report. “Content is no longer something you hand down from on high on a sacred tablet,” advised John Byrne, editor-in-chief of BusinessWeek. Today it’s more like “a campfire that you use to gather people. What becomes important is what then happens among the people.” The…Continue Reading

Posted in Uncategorized • Tagged ad:tech New York, Adam Lavelle, AdWords, AT&T, Borrell Associates, Business Exchange, BusinessWeek, cell phones, clickthroughs, craigslist, Danny Sullivan, Del.icio.us, Digg, digital marketing, Dishymix, eHarmony, ESPN, Evan Tana, Facebook, Flickr, Frederick Vallaeys, Google, Gordon Borrell, Gossip Girl, Grant Hosford, iCrossing, Imaginova, John Byrne, John Gray, Kurt Weinsheimer, LinkedIn, Live, local.com, Loopt, Media General, Miami Herald, Mickey Alam Khan, Mobile Marketer, MSN, MySpace, National Public Radio, New York Times, Nicole Resz, Nike, NPR, NYTimes.com, OMD, Peter Hutto, Reddit, Rich Kelley, Richmond Times-Dispatch, Search Engine Land, social networking, Spot Runner, Stan Holt, StumbleUpon, Stuzo Group, Susan Bratton, TimesExtra, TimesPeople, Tom Koletas, trends, Twitter, Urban Spoon, Vivian Schiller, Wikipedia, Yahoo Answers, Yahoo Buzz, Yellow Pages, Yelp, YouTube

Battling the Online Tyranny of “More” at MIXX 2008

October 1, 2008

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PT thanks New York–based marketing consultant Rich Kelley for his reporting. “What we have today is the tyranny of more,” warned Mike Linton, CMO of eBay. “More choices, more technology, more competition, more alliances, more complexity, more risk.” “The Internet is run on love,” mused Clay Shirky, author of Here Comes Everybody: The Power of…Continue Reading

Posted in Uncategorized • Tagged Adgregate, AdWords, ALLTEL, Andrew Blau, Andrew Robertson, Atlas Institute, BBDO Worldwide, Charlie Rose, Clay Shirky, eBay, Facebook, Getty Images, Google, Here Comes Everybody, Heroes, Innovid, Interactive Advertising Bureau, Internet, Ipsos, Kaltura, Life Magazine, M&Ms, marketing, Microsoft, Mike Linton, MIXX, moms, Oliver Deighton, OMD, Platform A, Rich Kelley, SMS, Tim Kringe, Time Inc. Interactive, Wikipedia, Young-Bean Song

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