Top 5 Publishing Articles/Blog Posts of the Week 9/8-9/12

number_5_redEvery week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know.

Will there be an audiobook war similar to the current AmazonHachette war in the near future?

A new report on direct to consumer marketing in university presses shows that direct to consumer makes up only 1-3% of sales.

Do people feel they’re enough out of their reading or are they plagued by an underlying feeling of reading insecurity?

What role do public libraries have in the lives of young Americans, aged 16-29?

How can art inspire book cover designs and the writing of an author?

People Round-Up, Early September 2014


Terry Newell has retired from Weldon Owen, where he was CEO.    He may be reached at [email protected]Update added to original post on 9/17/14.

Lisa Gallagher will move to DeFiore and Company as Literary Agent.  Previously, Gallagher was at Sanford J. Greenburger AssociatesUpdate added to original post on 9/17/14.

Martha Otis will join Verso Advertising as President on October 1st when the previous President and Owner Denise Berthiaume will give up day-to-day responsibilities to become Chairman and Owner.  Otis was previously SVP, Advertising at Hachette Book Group.

Rick Wolff has joined Houghton Mifflin Harcourt as Senior Executive Editor.  He will be starting his own line of business books there by developing and editing 10-15 titles per year. Previously, he was the founder of Business Plus, a division of Hachette Book Group that merged with other Hachette imprint Grand Central Publishing in June.

Ryan Doherty has joined Sony Pictures as the VP, Literary Development, which a newly created position that will be responsible for book-to-film-and-television opportunities.  Previously, Doherty was Senior Editor at Ballantine Bantam Dell.

Alessandra Bastagli joined Nation Books as Editorial Director.  Most recently, she was the Digital Features Editor at Al Jazeera America, but also worked for Free Press until its merger with Simon & Schuster in 2012.

Ken Horowitz has joined AMC Networks. He was previously Director, Royalties at Scholastic.

Brian Olsavsky will become CFO at Amazon in June 2015 when the current CFO Thomas Szkutak retires.  Previously, Olsavsky was the VP Finance for Amazon’s Global Consumer Business.

Kevin Nguyen joined Oyster as Editorial Director.  Before joining Oyster, he was Books Editor at Amazon and Founding Editor of The Bygone Bureau.

James Phelps has joined Books-A-Million as VP of eCommerce.  Previously, he has worked for HSN, Kohl’s, and Brookstone.

Diana Griffin has joined Ryland, Peters & Small as Publicity & Marketing Manager.  Previously, she was Senior Publicity & Marketing Manager at Abbeville Press.

Brooke Parsons has joined Penguin Press as Senior Publicist after leaving her previous position of Publicist at Henry Holt.

Olga Massov has joined Phaidon as Project Editor, Food.  She will report to Executive Commissioning Editor, Food Emily Takoudes. Massov is a food writer and Creator of Sassy Radish.

Sherri Aldis joined Abrams as VP, International and Subsidiary Rights.  Previously, she was International Director, Editions du Chêne at Hachette Livre.

In children’s publishing, Melanie DeNardo joined Little, Brown Children’s as Publicity Director.  Previously, she was at Henry Holt as Deputy Director of Publicity. . . . Alison Folino joined Random House Children’s Books as Managing Producer.  Previously, she was the Interactive Content Producer and Imagineer at Digital Media. . . .Nevin Mays has joined AZ Books as Editorial Manager. Her previous position was eBooks Editorial Manager at Scholastic. . . .Julia Maguire has joined Alfred A. Knopf Books for Young Readers as Editor.  Previously, she was an Associate Editor at Simon & Schuster’s Children’s.

Sandy McCormick Hill joined Simon & Schuster as Manager of Subsidiary Rights.  Formerly, she was eBooks Rights, Contracts Manager at HarperCollins and Director, Magazine Rights at Reader’s Digest.

Ruth Homberg will join HMH Books for Young Readers as Senior Marketing Manager. Previously, she was Digital Marketing Manager at Egmont UKHayley Gonnason also joins the company on as Senior Publicist. Most recently, she was a Publicist at Simon & Schuster Children’s Publishing.

At University Presses: Ellen Chodosh has joined NYU Press as Director.  Previously, she was at the trade division of Oxford University Press as the VP, Publisher. . . . Thomas LeBien joined Harvard University Press as Executive Editor-at-Large.  Previously, he was VP, Senior Editor at Simon & Schuster.

Meg Cassidy has left her position as Publicity Manager at Simon & Schuster for a freelance career in publicity, culinary PR, and event planning.  She can be reached at [email protected].

Literary Agents on the move:  Tom Miller has joined Sanford J. Greenburger as Literary Agent.  Previously, he was Executive Editor at McGraw-Hill. . . . Lana Popovic and Natasha Alexis have joined Chalberg & Sussman as Agents.  Both were formerly Agents at Zachary Shuster Harmsworth. . . . Rick Richter joined Zachary Shuster Harmsworth as Agent.  Previously, he was at Simon & Schuster as President, Children’s Publishing; President, Sales and Distribution, and later co-founded Ruckus Media.

Heather McNulty joined independent publisher, distributor, and manufacturer of educational materials Finney Company, Inc. as Marketing Specialist.  Previously, she was Marketing Specialist at Futura Marketing.

Corey Murphy has joined Image Comics as Director of Retail Sales. Previously, he was General Manager at Laughing Ogre Comics.

Jandra Sutton left her position as Head of Marketing at Turner Publishing to pursue freelance work in marketing, social media strategy, and publicity. She can be reached at [email protected].

David Byrnes has joined CBS IT, leaving his position as VP, Finance and Strategic Planning at Simon & Schuster.

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Partners’ Corner September 2014

Partners’ Corner is a place where the principals of Market Partners International can share their observations of the publishing industry.

As a great deal of Market Partners International’s business is executive search, we’re aware of the fluctuations – and disparities – in publishing salaries.  Lately the disparities, even for comparable positions, have become more noticeable.  As large and small publishing companies merge, these  may become more evident, with those holding similar titles sitting cheek by jowl with higher (or lower) salaried colleagues.

In general, though, we’re seeing some downward trending at the upper end of the  pay scale; the dotcom crash of the early 2000s, followed by the economic downturn has frozen starting salaries, and therefore anyone who started in the last dozen years has been affected.  Despite the impact of improved bottom lines due to the efficiencies of digital publishing, many younger director level employees are earning far less than their older colleagues might have when at the same level. Decreased opportunities seem to have shifted the leverage so that there are more applicants ready to take lower salaries and publishers are quick to take advantage of this.

It will be intriguing to see how this newer generation of managers and directors fares as they climb to higher positions.

Top 5 Publishing Articles/Blog Posts of the Week 9/1-9/5

number_5_redEvery week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know.

How can translated books become bestsellers in the United States?

Should publishing houses be responsible for fact checking books?

Will dedicated ereaders continue to sell as tablet technology advances?

Is Amazon betting on the right genre with their announcement of their KDP Kids?

Has the acquisition of publications by professional societies become an arms race?


Top 5 Publishing Articles/Blog Posts of the Week 8/25-8/29

number_5_redEvery week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know.

According to Publishers Weekly’s salary survey, publishing pay increased by 2.8% in 2013.

How is the culture of bookselling affected by ebooks?

A recent poll of publishers shows their concern for the quality of ebooks.

Can a work of fiction actually shape the real world?

What does Amazon’s acquisition of Twitch mean for publishers?


International Bestsellers, August 2014

Every month, Publishing Trends runs fiction international bestsellers lists from four territories–France, Germany, Italy, and Spain. This month, our four regular territories are joined by two more: Finland and Malaysia.  Those books that have been published in English are listed with their official English-language title. All others are translated as literally as possible from the original. Where applicable, the US publisher is listed after the local publisher, separated by a “/”. The lists are taken from major newspapers or national retailers, which are noted at the bottom of each list.  







People Round-Up, Late August 2014


Michael Sand, previously Executive Editor at Little, Brown is joining Abrams as VP, Publisher, Adult Trade on September 22nd.

Also, Miriam Tribble has joined Abrams as Editor, Calendars, Licenses & Custom Publishing She will report to Lindley Boegehold, who is Editorial Director of that department. She was previously Associate Product Development Manager at The Metropolitan Museum of Art. 

Rick Horgan has joined Scribner as VP, Executive Editor. Previously, he was Crown’s VP, Executive Editor.

Jennifer Romanello has joined the Simon & Schuster Children’s Publishing Division as VP, Director of Publicity. She was most recently Principal of Jennifer Romanello Public Relations and was previously VP, Executive Publicity Director at Grand Central.

As PW reported, Editor Sarah Durand and VP, Senior Editor Malaika Adero have left Atria.

Tricia Boczkowski is joining Crown Archetype, Three Rivers Press as VP, Editorial Director. Formerly, she was Editor-at-Large at Gallery Books.

Jay Sacher has joined Potter Style as a Senior Editor.  Formerly, he was an Editor at Princeton Architectural Press.

Ballantine Bantam Dell has hired Lucy Danziger, most recently Editor-in-Chief of SELF magazine, as an Editor-at-Large. She will report to VP and Editorial Director of Nonfiction Jennifer Tung and work with Executive Editor Marnie Cochran to acquire and develop projects.

Elizabeth Gay has joined Tarcher/Perigee as Publicist. Previously, she was Associate Publicist at Simon & Schuster. Lindsey Ruthen has joined Tarcher/Perigee as Senior Publicist.  She was previously at Palgrave as Publicist.

Stephanie Hargadon has joined Putnam as Publicity Manager. Previously, she was Senior Publicist at St. Martin’s Press.

Bill Clegg is leaving William Morris Endeavor to set up his own literary agency.

Ben Wright has been named Group International Sales Director at Hachette Book Group.  Wright will be based in London and report to Commercial Director of Hachette UK, Richard Kitson. Formerly, he was the Director, Digital Sales and Channel Development at Penguin Random House.

Nationally known speaker and author Donalyn Miller has joined Scholastic Book Fairs as Manager, Independent Reading & Outreach.

Freelancer Jessica Meltzer has joined Scholastic as Designer and freelancer Lizzy Yoder has joined as Senior Designer.

Lauren Scobell has joined Macmillan’s Swoon Reads as Director.  She is the former Consumer Marketing Director at Nickelodeon.

Matt West has left his position as VP, Sales Operations and Data Strategy at B&H Publishing Group and can be contacted at [email protected].

Dave Fessenden has joined WordWise Media Services as a Literary Agent.  Formerly, he was Acquisitions Editor at CLC Publication. James Lance, has also joined WordWise Media Service as a Literary Agent. Previously, he was Publisher at Kumarian Press.

Julie McKay joined Scribd as Manager, Content Acquisition. Greg Freed has also joined Scribd as a Content Operations Specialist.

Kelli Christiansen is launching a professional editorial service firm called Bibliobibuli. The firm will take on select authors in such subjects as business, finance & investing, history, memoir, and non-genre fiction. The firm’s website is

Stacey Ashton has left her position as Marketing Director, Trade and Professional Reference at McGraw-Hill Professional and can be contacted at [email protected].

Elizabeth Lagno has left her position as Publicist at Phaidon and can be contacted at [email protected].

In the wake of Hachette and Ingram’s failed acquisition of Perseus Book Group, Mark Suchomel will officially resume his position at Legato, which he founded in 2013, after leaving the company at the end of July.

Jenny Cima, has joined Rowman & Littlefield as Head of Sales. Previously, she was International Sales Manager at Bloomsbury Publishing. Mihela Kralj has joined Rowman & Littlefield as Marketing Executive. Her previous position was Marketing Assistant at Bloomsbury Publishing.

Sam Caggiula has joined Skyhorse Publishing as Senior Publicity Manager. Previously, he was Publicity Manager at Rowman & Littlefield. 

Christina Noriega has returned to Ryland, Peters & Small + CICO Books as Sales Director after a short time at Skyhorse Publishing as Director, Special Markets.

There were several changes at university presses this month. John Warren will be leaving Georgetown University Press on Sept 3, to head up a new publishing venture at George Mason University.  His role at GMU will be to develop a university press with a digital library publishing program.  Amanda Keith has joined Wake Forest University Press as Managing Editor.  Harper One’s former Executive Editor John Loudon will join Yale University Press as Consulting Editor.  Richard Morrison has left his position as Editorial Director at University of Minnesota Press to become Editorial Director at Fordham University PressJason Weidemann, previously a Senior Editor at the University of Minnesota Press, has been named the new Editorial Director. Gary Dunham, previously the Director of Publications for the American Speech-Language-Hearing Association,was appointed Director of Indiana University Press.

Jon Sternfeld has left his position as Acquisitions Editor at Lyons Press and can be contacted at [email protected].

Julia Borcherts has joined Kaye Publicity as Publicist. Previously, she was a columnist for RedEye Chicago. Read More »

Top 5 Publishing Articles/Blog Posts of the Week 8/18-8/22

number_5_redEvery week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know.

What are the dangers of physical bookstores expanding just for the sake of expanding?

How is the on-demand customization of books changing the industry?

Despite the report stating that reading digitally leads to lesser retention, not everyone agrees that digital reading is making readers dumber.

The two competing views on Kindle Worlds: is it a dud or not?

How can readers focus with so many possible distractions?

Top 5 Publishing Articles/Blog Posts of the Week 8/11-8/15

number_5_redEvery week, we recommend 5 publishing articles/blog posts that supplement the major news for the week. Whether data or industry commentary, we hope these 5 links will be a simple way to keep you in the know.

A study shows that reading print as opposed to digital increases reading comprehension.

Can editors find success in crowdsourcing which books they publish?

Can interactivity in children’s books be successful in both print and digital?

Do authors feel that book tours are worth their time?

A translator of Haruki Murakami talks aboutthe pressure of keeping the secrets of a heavily anticipated title.


Branding by Video

It turns out Simon & Schuster, who has been gaining press attention with the release of its “Behind the Book” video series, isn’t the only publishing company that’s been building its video cache. We’ve decided to gather a few together for viewing.

Here’s a little background in case you missed it: S&S uploaded 5 videos of book editors giving details on how certain titles came to be as a start to their series last week. S&S Executive VP and Chief Digital Officer Ellie Hirschhorn was quoted in the press release as saying that the series is “offering new and revealing information that can enhance and inform the reading experience” since “apart from the author, nobody knows a book as well as its editor.”

Digital Book World’s Jeremy Greenfield noted about the videos, “In the book publishing world, authors have traditionally been the brand: Everyone wants to buy the new James Patterson title, not necessarily the latest release from his publisher, Hachette.” So from here, we take that building a brand would ultimately lead to readers trusting a company for its judgment in acquiring great books, instead of relying on established authors or comparative titles to sell the book. But it doesn’t make sense for the average reader to buy something with this in mind, since publishers have such a wide variety of styles and genres.

Along with building a brand for the publisher as a whole instead of a specific author, he added that “this series of videos is another small way that publishers are saying to authors — and readers — that they add value.”

We talked to Nellie Kurtzman, co-founder and CEO of the video content agency Kid & the Wolf, which primarily creates book trailers, to get a little insight into a publishing marketer’s approach to videos. Before founding Kid & the Wolf, Kurtzman was the VP, Marketing of Little, Brown Books for Young Readers.

Kurtzman said of the Simon & Schuster videos, “It tells the behind the scenes, what people don’t know,” confirming that the videos prove the publishers’ worth to the public by bringing awareness to what publishers actually do for books.

Here are a few videos we found from publishing houses for comparison on how they’re going about (possibly) building their brand. First here’s one of the S&S ‘Behind the Book’ videos:


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