Category Archives: Featured Articles

Second Annual Publishing Industry Survey

It’s polling season, and PT’s not exempt! This year, 385 people who work in publishing took our survey; 86.5% completed it. The largest group of respondents were literary agents (26.8%), while the majority of respondents at publishing houses work in editorial (40.6%), followed by rights (6.3%) and sales (5.7%). 10% are 22–27, 25% are 28–35,…Continue Reading

Crossing Over for Kids: The Words May Be Easier, but Children’s Books Are Harder than They Seem

Anyone who saw (or was) an adult reading Harry Potter on the subway knows that the line between books for grownups and books for children has become increasingly blurred. And despite time devoted to the discussion (see the recent New York Times Book Review essay “I’m Y.A. and I’m O.K”) and celebrity authors writing the…Continue Reading

Summer School’s in Session: Our Annual Roundup of Pre-Professional Publishing Programs

University of Denver Publishing Institute (founded 1976) Contact: Director Joyce Meskis. (303) 871-2570; e-mail pi-info [at] 2008 dates/length: July 12–August 7 (four weeks) Cost: $4,150 Number of students: 95–100 Notable faculty: Dominique Raccah, Sourcebooks; Roger Scholl, Doubleday; Susan Moldow, Simon & Schuster; Carl Lennertz, HarperCollins; Larry Kirshbaum, LJK Literary Management; Bob Miller, HarperCollins; Kris…Continue Reading

California Love: Agents Don’t Need to Live in NYC. They’ve Got E-mail (and Great Weather)

Ah, the life of a California literary agent. Client meetings on the terrace overlooking the cliffs, the sound of aquamarine waves crashing on sparkling white sand as a lovely soundtrack to the discussion of character development. Later on, a quick spin in the cute red hybrid convertible over to a movie studio or five, promising…Continue Reading

A Miracle In Almere: The Business Case for RFID in Retail

First there were the presentations in Frankfurt, then others in New York, for B&N and the Book Industry Study Group, followed by a blitz of press coverage. The subject? The ground-breaking use of item-level RFID tags on all books in a bookstore located on the outskirts of Amsterdam, something that to date has only been…Continue Reading

International Bestsellers: Comebacks and Debuts

After a four year sabbatical from novel-writing, the prolific and provocative Juan José Millás returns this month to sweep the Spanish bestseller lists. A slim novel at just 135 pages, Laura and Julio takes place in the author’s unusual world of the Borgesian double, exploring the idea of the original versus the copy with the…Continue Reading

Gettign Engaged: ad tech New York 2006

Internet marketing is back – with a vengeance. Witness the 330 exhibitors and 12,000 attendees – the most ever – at this year’s ad:tech New York show on November 6-8. With a fresh crop of buzzwords every year, ad:tech consistently delivers substantive advice on the real problems marketers face. “Consumer engagement” was this year’s buzzword…Continue Reading

Would That We Yanks Could Be So Collegial…

A challenging economic situation. Cover prices up; consumer spending habits down. Consolidation of distributors; retailers flexing muscles. Traditional media expensive and fragmented; new media baffling and unproven. Add a new political administration on the horizon, natural disasters creating additional uncertainty, and domestic terrorism threats dominating the news. Ask yourself: is this the environment to inspire…Continue Reading

Full Cast vs. Podcast: Digital Audiobook Update

It’s over, tape worms. Audio Renaissance published its last cassette this year: Janet Evanovich’s Lean Mean Thirteen. Random House Audio reports a format breakdown of 85% CDs and 15% digital downloads, with tape sales negligible. Retailers don’t sell cassettes, duplicators don’t duplicate them, and publishers don’t produce them anymore., often considered the benchmark of…Continue Reading

International Bestsellers: Russia, Russia, Russia

“Intellectual Bestseller” may sound like a contradiction in terms for the U.S. book market, but Russia’s literary tradition of complex allegory and existential musing is still going strong. Cheap romance novels and Lord of the Rings knockoffs haven’t faltered (whatever happened to censorship?) – but Russian book prizes are what make or break many of…Continue Reading