Author Archives: Kimberly Lew

All About the Kids: Launch Kids 2014

It was a lively gathering at the Sheraton Hotel and Towers in NYC on January 13th, as professionals from the children’s book industry gathered for the Launch Kids conference as a part of Digital Book World. Early on in the program, Nielsen Book’s Jonathan Nowell and Jo Henry presented data stating that the main means…Continue Reading

Tipping the Scales: Publishers Launch BEA 2013

If “Wild West” and “Discoverability” have been buzz words of BEAs past, “Scale” is certainly a strong contender for this year’s theme. Size and scale certainly come to mind when looking at the ever-increasing offerings and co-located events supplement the BEA exhibit hall, from IDPF and bloggers conferences to library tracks and author events. Size and…Continue Reading

The Next Big Thing: Business Development in Publishing

While Business Development is not necessarily one of the first departments that comes to mind when thinking of careers in the publishing industry, it is an area of increasing importance in light of the many startups and platforms that are now part of the digital landscape. The term “Business Development” or, more commonly, “biz dev”…Continue Reading

Driven to Disruption: Reading James McQuivey’s Digital Disruption continues its regular column in which we review, explicate, and excerpt books that we think will resonate with people in the business of publishing and media.  **** The word “disruption” is hardly unfamiliar to those in the publishing industry. Almost every part of book business has been affected by disruption, particularly of the digital kind, from the advent and availability…Continue Reading

How to Get Your Second Job in Publishing

(Written from interviews conducted by Elisabeth Watson and Kimberly Lew) Getting your foot in the door is important, but it’s also only the first step in building a career in the publishing industry. Though there have been many articles and stories about how to navigate a first job, very few delve into what happens next….Continue Reading

Thinking Outside of the Sandbox: Digital Kids Conference at the 2013 Toy Fair

While the name certainly implies a technological slant, the Digital Kids Conference at the 2013 Toy Fair on Tuesday and Wednesday was not all app-talk and virtual worlds. In fact, a theme emerged as quite the opposite: many new products in the toy market are combining digital with some physical product. Just as Skylanders was…Continue Reading

Video Killed the Radio Star? Who is primed to succeed as ereading evolves?

Though the holiday sales rush is over, there’s still no shortage of talk about ereading devices. The only problem? The market and technology has grown so much in the past year that “ereader” has come to mean so much more than dedicated devices such as the Nook Simple Touch or Kindle Paperwhite. This past month…Continue Reading

DIY IP: How Publishers Develop, Exploit and Deploy Their Own Intellectual Property

While authors have always been – and will continue to be — the driving force behind popular children’s characters, more publishers than ever are now also looking in-house for the ideas that will eventually become the next Fancy Nancy or Hunger Games. Original, publisher-generated intellectual property (IP) is nothing new—Alloy has long perfected this model with…Continue Reading