Author Archives: Cindy Peng

Talking About Books, Flicks,
Dixie Chicks—and Beer

In this age of undead Bennets and robo-Karenina, a different kind of mash-up is on the literary horizon: cross-vertical social media. Startups like GetGlue, LivingSocial, and Blippr are all-in-one social media hubs for a user’s complete entertainment discussion needs: books, films, TV shows, music, even beer and wine. Cross-vertical referrals match books with films or…Continue Reading

Multimedia and E-Book Rights: Found Money or Legal Gamble?

As authors venture further into inking separate e-book or multimedia deals with publishers like Open Road, the threat of lawsuits from their print publishers looms. The legal tug-of-war has only just begun with the 2001 judgment in the Random House v. Rosetta Books case, said speakers at the “Rethinking Author Contracts for the Digital World” panel during last month’s Publishing Business Conference in New York.

Lessons From The Mobile Plunge

Differentiation and budgeting are key to successfully entering the booming mobile app marketplace, said panelists last month at the Publishing Business Conference’s “Making the Most out of Your Mobile Opportunity.”

What Can The iPad Do For Paginated Media?

Though hardly the “Jesus tablet” it was purported to be, the new Apple iPad offers game-changing, possibly industry-saving opportunities in paginated media, according to Tuesday’s mediaIDEAS webinar “Blowing Away the Hype: What Is Your Future, iPad or E-readers?”

On-Demand Publishing Is In Demand

On-demand publishing has overtaken traditional publishing in yearly title output, signaling a surge in products like customized print-on-demand books, according to a recent Publishing Business webinar, “Customized Books: What Is The Opportunity?”