PT thanks The Licensing Letter’s Ira Mayer for his reporting. Visiting the Bologna Children’s Book Fair in March after an absence of a dozen or so years was a wonderful reminder of how vibrant an art form children’s books are. While the children’s book market is dominated by name brands (Disney, Marvel, Nickelodeon, etc., as…Continue Reading
PEOPLE Todd McGarity has been named VP, Distribution Sales & Services at Hachette Book Group USA, replacing Chris Hamley, who held the position for less than a year. McGarity was most recently Director of Client Development at Random House. He will report to COO Ken Michaels.
We are compiling a giant list of publishing blogs for the May issue of Publishing Trends. We’ll also be posting it online and constantly updating it on our BRAND NEW WEBSITE (coming very soon, stay tuned!) What are your favorite publishing blogs? Whether they are about books, design, or writing or are from publishing houses…Continue Reading
PEOPLE This past month brought more layoffs, but some hires as well. We’ll start with those, but see below for layoffs, and where available, contact info. Robert Riger has been named Director of the Pimsleur Language Program at Simon & Schuster Audio, succeeding Whit Waterbury. He was most recently Associate Publisher of SparkNotes/B&N. Luke Dempsey…Continue Reading
@ChelseaGreen Has 2,350 Followers. Here’s Why. by Jesse McDougall, Web Editor, Chelsea Green Other book publishers often ask me, “How do we market our books on Twitter?” My answer: “You don’t.” The fastest route to failing on Twitter is to view it as a marketing channel. Twitter is not a platform, a social network, or…Continue Reading
The feature article in our March issue will be about how book publishers can use Twitter–which, as Chris Brogan says, is an increasingly important business tool. We would love to include input from blog readers in the article. Let us know your thoughts in the comments, via e-mail, or, of course, on Twitter. Do you…Continue Reading
David Rothman Founder, Teleread.org Sure, Oprah loves the Kindle, Amazon’s gizmo for reading electronic books, even if it looks a bit like a Soviet-made adding machine. And a second model probably will be on the way—in fact, perhaps two. We just might see an econo-Kindle and a large-screened version for students. Forbes is so excited…Continue Reading
Lisa Holton Founder and President, Fourth Story Media Since there are enough dire predictions rolling in at a steady clip, here are some potential positives to be taken in context of a year we all acknowledge will be challenging. • More wagons venturing further into the digital frontier: There is still a wide spectrum of…Continue Reading
