News and opinion on the changing world of book publishing
October 2009
Please take our survey! It’s short and sweet and covers three topics: books based on blogs, wining and dining, and publishing pop culture.
http://www.surveymonkey.com/s.aspx?sm=pBCdLIwMQphdFn_2fUUEX6AA_3d_3d
For each survey respondent, we will donate to this high-poverty NYC middle school’s classroom library project on DonorsChoose.org.
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[This is a guest post by Rich Kelley, a New York–based marketing consultant. Follow him on Twitter here. Thanks, Rich!]
Tim Armstrong, AOL’s new CEO, divides internet history into three phases. The first phase was about access—remember dial-up modems and limited bandwidth? The second phase, when browsers and search engines competed for eyeballs, was about platforms. [...]
This article is part of our series on how book reviews are changing. Introduction | The New Review | $$$ | Credibility and the Blog Blurb Question | Bloggers’ Frustrations | Meanwhile, in Consumer Book Reviews
“The inventions of paper and the press have put an end to . . . restraints. They have made every [...]
This article is part of our series on how book reviews are changing. Introduction | The New Review | $$$ | Credibility and the Blog Blurb Question | Bloggers’ Frustrations | Meanwhile, in Consumer Book Reviews
Online book reviews don’t necessarily look like their print counterparts, nor do they necessarily cover the same books. At Smart [...]
This article is part of our series on how book reviews are changing. Introduction | The New Review | $$$ | Credibility and the Blog Blurb Question | Bloggers’ Frustrations | Meanwhile, in Consumer Book Reviews
Book reviews have never made much money. In his 2007 article “Goodbye to All That,” Steve Wasserman, Managing Director of [...]
This article is part of our series on how book reviews are changing. Introduction | The New Review | $$$ | Credibility and the Blog Blurb Question | Bloggers’ Frustrations | Meanwhile, in Consumer Book Reviews
Whether or not book reviews lead directly to increased sales, the fact is that online book reviewers have deep wells [...]
This article is part of our series on how book reviews are changing. Introduction | The New Review | $$$ | Credibility and the Blog Blurb Question | Bloggers’ Frustrations | Meanwhile, in Consumer Book Reviews
Despite the advantages of reviewing online, serious book bloggers have to battle through a mass of flimsy and badly written [...]
In 2007, we wrote about a new book publicity trend: ARC giveaway programs, in which publishers provide early copies of books to citizen reviewers through book sites or their own sites. Two years later, these programs have grown quite a bit. Details on a few:
BookBrowse.com First Impressions
Publisher’s fee: $750/promotion; members pay $30/year.
Titles are promoted for [...]
